You’ve been connecting with colleagues and peers on LinkedIn for years but have you tapped into the power of LinkedIn company pages? Having an optimized LinkedIn company page can help you stay top of mind, become a thought leader in your industry, and attract top talent. Here are seven simple ways to spruce up your company page.
To Get Started
Simply click on the “Me” icon in the upper right corner, and click on your company page. Once there, hit “Overview” and use the small pencil icon on the top right corner of each section to edit the content within.
1. Add a Banner
Time Spent: 5 minutes
Swap out LinkedIn’s default banner image for a branded one; it’s a quick change that packs a big punch. We recommend keeping it simple and using your company’s homepage as a reference point, it’s best for your users to have a cohesive experience between platforms.