Navigating the New "SEO"

Get Inbound Leads From Everywhere Your Customers are Searching

Show up and convert prospects through Google, YouTube, Reddit, ChatGPT, and everywhere else. ATAKSearch is your all-in-one visibility engine for the next era of discovery.

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Consumer Search Habits Changed Drastically the Last Few Years - Have You?

Why Traditional Search Leads are Plummeting

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You're losing prospects to platforms you've ignored

Over 70% of users now explore beyond Google: on TikTok, YouTube, Reddit, and AI tools. This shift opens new doors for brands that adapt. Companies embracing a multi-platform approach will lead the next wave of discovery and show up where audiences are searching.

 
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You're investing in the wrong strategy

Many teams still rely on siloed SEO and SEM tactics—focused on outdated models like blue links or disconnected campaigns. These methods ignore how people actually search today, leading to poor visibility and missed opportunities across platforms.

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You're behind the times (and your competitors!)

ATAKSearch keeps you at the forefront of Search Marketing. We combine platform-specific strategies, AI-powered tools, and smart content systems to ensure your brand appears everywhere. It’s a full-stack solution built for how people search now.

Do You Want to Win the New "SEO" Frontier?

Visibility now depends on content velocity, media mix, and structured data. Winning organizations show up wherever people ask questions: in AI citations (GEO), YouTube videos, Google Overview (AEO), LinkedIn posts, Reddit threads, and
traditional Google results. 

Lead with Video, Teach with Confidence

As the second-largest search engine, YouTube helps people explore, compare, and learn through video. If you’re not optimizing for it, you’re not part of the conversation.

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When customers turn to AI, be the answer

Tools like ChatGPT, Perplexity, and Claude now deliver instant answers. To stay relevant, your brand needs content structured for AI visibility.

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Follow the Fundamentals of Traditional SEO

Ensure your website is passing core web vitals. Develop organized content that is original and engaging. Build authority and earn links to your insights.

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Share Insights + Engage on Social Media

Use social media to distribute thought leadership content. Connect and comment with other industry leaders. Make it easy to be found in social searches by delivering the resources that can help your ICP.

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AIO, AEO, and GEO Changed the Game

We built ATAKSearch because we know change is hard. We know losing leads is frustrating. And we know that our system can guide you to dominate new search platforms with new strategies.

Old SEO

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Google owns 95% of the search market

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Search success comes down to showing up in the top 10 links

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Content is built for specific keywords

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Content once centered on blogs - video was considered a bonus

New SEO

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Search has expanded to YouTube, Reddit, and AI Engines (AIO)

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Search success includes being found in overviews (AEO) and LLMs (AIO)

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Content is built to own topic clusters

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Video is the leader - searchable, reusable, and authority-building

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How ATAKSearch Works

When you collaborate with ATAK, we cover every area of search marketing. Here's how we partner together to get the results you're looking for.

See how SEO, Paid, Content, and AEO work together to drive inbound leads.

We help you build the right plan, show up in the right places, and convince your ICP that you are the right solution. ATAKSearch is more than a strategy - it's the marketing system built for the moment.

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Our Latest Articles

Insights on the Changing SEO Landscape

Explore our latest resources about SEO, AEO, Video, Paid Search, Content, and everything else that goes into modern search marketing.

Your website has valuable information. But search engines and AI platforms...

Austin LaRoche, ATAK Interactive CEO
Austin LaRoche, ATAK Interactive CEO

Your content used to rank. Traffic was steady. Leads were flowing. Then...

Austin LaRoche, ATAK Interactive CEO
Austin LaRoche, ATAK Interactive CEO

Here's the problem: you're publishing content that ChatGPT can't cite,...

Austin LaRoche, ATAK Interactive CEO
Austin LaRoche, ATAK Interactive CEO

Do you want a FREE Search Audit? Fill out the form below or schedule a direct appointment.

Do you want a FREE Search Audit? Fill out the form below or schedule a direct appointment.

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FAQs

How ATAKSearch Addresses Common Marketing Challenges

1. Do we have to publish videos to compete in modern SEO?

YouTube is the second-largest search engine, and Google ranks videos alongside web pages. Plus, AI platforms read video transcripts, which means your videos can boost your overall visibility. ATAKSearch treats video as search infrastructure: every clip is optimized, transcribed, and repurposed into multiple assets for maximum reach.

2. How quickly will I see results from the new approaches to SEO?

If you’re doing search marketing properly and maximizing for visibility on Google, ChatGPT, and YouTube, this is a fair expectation:

  • Months 1–3: We set the foundation with technical work, content, and paid campaigns
  • Months 3–6: Traffic climbs, AI citations start, and YouTube gains traction.
  • Months 6–12: Rankings rise, AI mentions grow, and leads become consistent.
  • After 12 months: You own category authority and see lower paid acquisition costs.

The long game wins. Always.

3. What do modern search agencies look like compared to traditional SEO agencies?

Traditional SEO shops chase rankings. Modern search agencies engineer revenue engines.
ATAKSearch connects SEO, paid, AI innovation, video, and content under one unified strategy. We don’t sell vanity metrics - we optimize for conversions, site performance, and pipeline impact. Ranking means nothing if your site can’t close.

4. How should marketing teams work with agencies for SEO, AEO, GEO, and content?

Collaboration drives results. You bring subject matter expertise; we handle execution.
ATAKSearch builds and runs the full search operation - blogs, video, schema, and paid campaigns - while you approve and refine the message. Most in-house teams can’t sustain the volume or velocity needed today. We give you the firepower of an entire team without the overhead.

5. Can I save money on marketing by hiring an agency for SEO, AEO, GEO, and Content?

Yes, if you compare true costs. Building this in-house easily tops $300K a year in salaries before tools and training when you consider a CMO, search specialists, SEO specialists, and content creators. ATAKSearch delivers the same expertise for a fraction of that. You get an integrated, cross-functional team already equipped with the tools, systems, and experience to execute. 

6. How can you stay ahead when SEO keeps evolving?

You stay ahead by mastering fundamentals, not chasing hacks. Search engines and AI reward structured, valuable, trustworthy content. ATAKSearch builds lasting authority through semantic markup, clear topical depth, and consistent quality. Algorithms change, but structure endures. That’s why our clients don’t panic when Google updates. They’re built for it.

 

7. How do we get our company in Google’s AI Overview?

You earn citations through structure and authority. ATAKSearch uses Answer Engine Optimization to align your content with AI Overview requirements: clean FAQ schema, trusted sources, and comprehensive answers to the right queries. We identify which searches trigger AI Overviews and make your content the most credible answer available.

8. How can we get found more in ChatGPT searches?

You need content AI models can learn from. ATAKSearch builds visibility through Generative Engine Optimization - publishing open, structured, factual resources that large language models can parse and cite. We reinforce your brand narrative across public platforms, earn mentions on authoritative sites, and create reference-grade materials AI trusts.

9. Which channels for search provide the best conversions?

The best channels align with buyer intent:

  • Bottom-funnel organic: 8–15% conversions

  • YouTube educational: 5–10%

  • AI referrals (ChatGPT, Perplexity): 12–18%

  • Branded search: 20–30%

Authority-driven channels outperform ads because they build trust. ATAKSearch unifies them — AI visibility, video discovery, organic rankings, and branded demand — into one conversion engine that compounds over time.