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In: Ecommerce, Search, Web Design

Your Website is Profitable…Now it’s Time to Redesign It

by Atak Interactive - Sep 28, 2010

So, your website is driving traffic by the truckloads. In fact, if you stopped marketing your website for a full month you would still receive a lot of repeat traffic to your website. Often times, when people reach this level of success they tend to slack off a little when it comes to keeping your web design updated. If you want to keep your traffic flowing to your site and attract new customers, you may have to consider hiring a web design company to redesign your early to mid-2000s web design.

Think about it, when you walk into your favorite electronics store or even your favorite designer clothing store, you expect to see up-to-date merchandise. The same thing goes for the design of our website. You have to ask yourself, “What do people see when they enter my website?”. Put yourself in your visitors’ shoes and visit your website and pretend you’re a customer visiting the site for the first time. Do you see a well-designed site with great functionality?

Remember, the first few seconds a person enters your website is pivotal. The key to maintaining a successful website is getting 'new' visitors to remain on your website. People are drawn to innovative websites. Here is a list to help you determine if it’s time to contact a professional web design company to get your site revamped:

  • Does your website go along with your company's current goals?
  • Is your website design constructed with static content such as HTML rather than CSS?
  • Is difficult to navigate
  • Has broken links
  • Contains yesteryears graphic and flash design
  • Fails to display appropriately in the latest web browsers
  • Has a very high visitor bounce rate
  • Contains old information from several years ago such as outdated press releases

If you can answer ‘yes’ to any of the above points, then it is time to have your web site revamped. Many Los Angeles web design companies offer a variety of web solutions that will help improve the appearance and functionality of your website. Most web design companies provide free consultation. During your initial discussion, the web designer will analyze your website and offer web solutions that will help improve the appearance of your website and even provide services to help increase leads.

Many web design companies offer CMS solutions where you can update and make changes to your own web content. When contacting a web designer, make sure you ask them how they can help improve the overall appearance of your website within an affordable price range.

Keeping your website design current gives visitors an incentive to visit and stay on your website.


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