Superfine Bakery is an appointment-only cake boutique specializing in custom cakes made from scratch for the Los Angeles area. To grow her business and best serve her current customers who wanted to buy more treats, more often, Andrea Boudewijn needed a beautifully-branded custom website that would allow for online ordering, a better showcase of her work, and offer easier access for customers to contact her to set an appointment.
ATAK’s first step in delivering the beautiful website Andrea desired was to create a design vision that aligned with her mission of quality and showcased an aesthetic familiar to her upscale target audience. After the brand identity development and a new photo shoot was complete, we built the new website on the WordPress framework and began to build out an Ecommerce portion for online sales. We added a custom gallery, and a blog to help with telling the Superfine story to users, but also for search engines. We launched the new website and store in Q2 of 2016.
Our Work Includes:
- Complete website based on WordPress
- Flexible framework that allows for updates and changes
- Brand identity design
- E-mail marketing
- Press showcase page
- Custom shipping rules for different zip codes
- CMS platform training
- eCommerce Development and Customization in Woo Commerce