---
title: "Scaling Through Structure, Ep. 18 - Building Success: Aligning Customer Needs with Business Growth"
description: In this episode of Scaling Through Structure, we sit down with Sam Libby, President and Managing Director of TCB Capital Advisors.
---

[Podcasts | Atak ](https://www.atakinteractive.com/podcasts-atak)

# [Scaling Through Structure, Ep. 18 - Building Success: Aligning Customer Needs with Business Growth](https://www.atakinteractive.com/podcasts-atak/aligning-customer-needs-with-business-growth)

 Written by [Austin LaRoche, ATAK Interactive CEO](https://www.atakinteractive.com/podcasts-atak/author/austin-laroche-atak-interactive-ceo) | Jan 27, 2025 1:34:04 AM

[View full post](https://www.atakinteractive.com/podcasts-atak/aligning-customer-needs-with-business-growth)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Austin LaRoche, ATAK Interactive CEO"
  },
  "dateModified" : "2025-01-27T18:20:18.253Z",
  "datePublished" : "2025-01-27T01:34:04Z",
  "headline" : "Scaling Through Structure, Ep. 18 - Building Success: Aligning Customer Needs with Business Growth",
  "image" : {
    "@type" : "ImageObject",
    "height" : 718,
    "url" : "https://4409803.fs1.hubspotusercontent-na1.net/hubfs/4409803/atak_theme_2023/Images/Pocasts/Post_image.jpg",
    "width" : 1280
  },
  "mainEntityOfPage" : "https://www.atakinteractive.com/podcasts-atak/aligning-customer-needs-with-business-growth",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60,
      "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
      "width" : 60
    },
    "name" : "Podcasts | Atak"
  }
}
```