In: @ATAK, Content Marketing, Support

The Importance of a Good Business Card: Our Top 12 Picks

Jan 29, 2015
good business card

How many times have you been to a networking event where a business card WOW'ed you?  Not many, I know.  Making that first impression is crucial when it comes to networking.  It starts from your hair, to your eyebrows, to your outfit, to your shoes, to your.... you guessed it: your business card!  Your business card should represent who you are as a brand.  A business card can be considered one of the most important marketing tools that a person can have.  Even in this digital age we live in where everything is exchanged via smartphone, it is still important to have a professional, attractive, and memorable business card.  Many people overlook the value of having a professional yet eye-catching business card that accurately reflects your brand image, yet this small piece of card stock or paper plays a vital role in your overall marketing strategy.


Besides having a beautiful business card, you also want to make sure you have all the relevant information on there otherwise you miss the point. Make sure your logo is simple and symbolic to your product or services.  Your website and email address is an absolute must.  Of course, it boils down to personal preference and your brand identity but you want to make sure that your business card contains all necessary contact information.  Make it as easy as possible for a potential customer or client to find you and learn more about you.


Making your business card stand out from the rest is one piece of the marketing pie.  Just imagine all of the business cards your potential customers or clients receive on a daily basis.  As mentioned earlier, making a good first impression is pretty important.  A few of our team members here at ATAK network quite often.  So, we decided to take a look at our enormous collection of business cards and narrow it down to our top 12 picks. Ok, it started off at 25, dwindled down to 15 and then finally we decided to cut it down to 12.  So here we go!



erwinOur comments on this Hotel Erwin business card was unanimous. We all thought the color popped and really spoke to who they were as a brand, and that is fun, hip, and beach-y. Right on point with their location being in the heart of Venice. We also loved the shape and look as if it were a hotel key. Great job, Hotel Erwin!










lipsyncThe color of this business card immediately popped and caught my eye. Even though I am not 100% sure what Lipsync is or does, I am intrigued to learn more just by their business card alone. The square shape with round edges also makes it modern and easy to store in your wallet.











tattooThis picture speaks volumes and can be viewed as somewhat intimidating. But what a great way to grab your attention and portray your business without using much verbiage. Immediately tattoo parlor came to mind, and that is exactly what it is. Perdomo Designs did a fantastic job in capturing the essence of its brand.  This business card showcases the fun and edgy side of the brand. The only contact information available is a phone number and website. I think in this case that's all a tattoo parlor would need.










locale90There's nothing I love more than clean and simple designs.  Straight to the point with bold colors makes for a memorable business card.  Our client, Locale90 hits the spot (both in design and their food).  The boxy shape feels masculine and reminds me of a piece of cardboard you'd rip off your pizza box.  The back of the card has all the relevant contact information needed, as well as a cell phone number and address.  I love the personal touch of this business card.  Psst! We're currently working on their new site so stay tuned!










bailbondsShow me the money!  This is by far my favorite for the sole reason of it being fun and engaging.  You can't forget this and you won't want to. What a way to make a first impression and become memorable.  I am sure without a doubt that anyone who received this business card from Janes Bail Bonds has kept this in their wallet for years to come.  In addition to it being memorable, it's also a great conversation starter.  A networker's dream come true!










1This business card by far is the smallest and simplest card I've ever seen.  We picked this card for the sole reason of it being different and unique. Jim Pollock Photography keeps it simple in terms of design and information.  The back of the card has a risque photo that we chose not to showcase but speaks to their brand in terms of photography skills.










howcreativeHow creative is How Creative?!  You can see how beautiful this card is but it also feels good to the touch.  There is a nice texture to the back of the card that makes it easy to grip and forces you to keep in hand.  We think this card stands out for its size, color scheme, and feel. It's a perfect 10 in terms of creativity.











karlBeate Chelette's business card is simple but with a twist.  We decided to photograph the back to show you how she incorporated an engagement piece to her business card.  She asks you to list 3 things you want.  I thought this was a good way to get people thinking and talking. That's the whole point of networking, right?  Being the speaker, author, and trainer that she is, this works well with her brand.










richfreshmanThe one-liner on this card immediately caught my eye: "for well-dressed men."  Even though I am not a man, I work with many and can appreciate the simplicity.  I also love how Rich Freshman included a link to his Instagram.  This shows that he is fashion-forward, young, and hip.  Or at least appealing to that demographic. Great way to highlight his target audience.  Take a peak at his website and you'll see what I'm talking about!










sadieThe Sadie Lounge is a great spot in Hollywood.  I was a bit surprised to see how great of a business card they had as well.  The quality of the paper is top notch.  The white on white with a hint of purple is brilliant and appealing to both men and women.  This business card makes me want to go back to Sadie.  That's how impressed I was!










sherryLooking at this business card I was a bit confused.  I wasn't sure if it was a cheese making company (I love cheese) or a children's book publishing company (I love children too).  But it caught my eye nonetheless.  It made me want to learn more and so I did.  Visiting Daisy and Blu's site, I learned that it does deal with children - it's a collection of children's luxury knits that tell a story. The business card and business itself alike are unique.  Hence, why we chose it as one of our top picks.










eventsorbetAnd last but not least, Event Sorbet!  This business card makes me hungry and curious.  Event Sorbet is your personal event concierge site.  Their tagline in the back of the card is: "choices made easy."  How easy is that to remember?  We love the look and feel, and again, who's hungry?  Hungry to learn more about this unique brand.









So those are our top picks and we hope you enjoyed them as much as we did.  Did you know that we design business cards in addition to beautiful websites?  If you're looking to bring your marketing collateral to the next level and get noticed, then give us a call at 855-472-1892 or email us at info@atakinteractive.com.

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