Digital transformation is revolutionizing the way businesses operate, across all industries and business sectors. One survey found that 70 percent of companies have a digital transformation strategy or are working on one. Why? They know the potential ROI is huge. A survey of 200 CIOs and IT directors cited these reasons for their strategy:
- Increased Efficiency (72 percent)
- Competitive Advantage (67 percent)
- Speed to Market (39 percent)
- Customer Service (35 percent)
Unfortunately, not all companies are realizing those benefits from their investment in new technology. Multiple platforms often improve workflows within one department, w ut result in organizational inefficiencies, duplicate workflows, ineffective communication and poor customer service across the organization as a whole. Customer relationship management (CRM) applications manage sales teams. Accounting uses its own financial applications. Companies may have other unique tools for reporting, warehouse management, procurement, and e-commerce. The very applications that are supposed to increase productivity might be having the opposite effect. What’s the solution? NetSuite integration allows a business’ multiple software systems to work together, maximizing productivity and customer experience. Over 40,000 organizations and subsidiaries in 199 countries are using NetSuite.