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Modern advertising platforms have search and targeting ability that allow us to find just the customers your business is looking for, and remarket you to people who have already made a purchase - or visited your website, but didn’t buy anything! The most common type of online advertising for website and ecommerce marketing is pay-per-click advertisements. These are advertisements that you pay for based on the number of times they show to readers (CPM Advertising), or the number of clicks and engagements your ad gets (CPC Advertising).
Google AdWords and other Search Engines, which allow you to target keyword phrases and show a relevant ad above search results. Facebook Advertising, which allows you to promote posts, promote advertisement posts, and distribute your PPC content to their Marketing Platform used around the web. Twitter and other Social Media Advertising, which are PPC ads that appear in user feeds like social media posts. These help you gain social media followers and website visits.
I’m not ready yet, I want to keep learning more.
With Facebook Ads, Google AdWords and more, there has never been a better time to focus your advertising on just the people you want to see it. The team at ATAK is experienced with advertising your products, content and company on a variety of platforms. Ready to launch new product, and need just the right marketing campaign? Talk to ATAK about how to promote it all with paid marketing.
Let’s talk about what works best for you.